‘Be ClearScore Sure’ - ClearScore

 

ClearScore were launching a new campaign with the tagline ‘Be ClearScore Sure’ – giving users certainty in their financial decisions like never before.

This stems from the user insight that “It’s normal to feel a little uncertain about your finances and searching for a new credit card or loan can often leave you feeling you’re not in control”.

Their new campaign features a number of characters showing that feeling of total certainty, all empowered by ClearScore.

To accompany the TV ad they wanted to create a compelling poster that bring to life what it means to be/feel ClearScore sure, thanks to ClearScore’s free credit score and personalised credit card and loan offers.

Role: Art Direction, Design

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