Legacy Insurance

Legacy is an app and platform that enables the global citizen (economic migrants and immigrants) to protect against risks they are exposed to both locally and overseas.

Through the platform, loved ones and loved things can get covered, no matter who, what or where they are.

They wanted a brand identity that was typography based that still reflected the premise of the business ethos. With the brief given I was able to put together the brand strategy, a complete brand guideline, that included logo creation, colour palette, typography and marketing look and feel.

Role: Brand Strategy, Art Direction, Design